What Percentage of People Make Money in MLM?
The percentage of people who make money in MLM depends on how you define making money. Research and company disclosures suggest many participants earn little or lose money after costs.
Key facts
- AARP 2018: 47% lost money, 27% broke even
- Disclosures: show median earnings
- FTC: earnings claims must be substantiated
- Caveat: no single official figure
What Research Shows
AARP Foundation’s 2018 study found 47% lost money and 27% broke even. See MLM success rate statistics and direct selling statistics 2026.
Income Disclosures
Company disclosures list earnings by rank. Learn to read them in our disclosure guide.
Gross vs Net
Commissions are not profit. Subtract purchases, fees and travel.
FTC Perspective
See FTC guidance on MLM; claims must be truthful and substantiated.
Key Takeaways
- No official rate exists.
- Many earn little or lose money.
- Subtract costs.
- Cite sources.
Frequently Asked Questions
What percent make money?
No single figure; see AARP and disclosures.
Is AARP data current?
It is from 2018.
Do top earners represent most?
No.
Where to check?
Income disclosures.
Sources
- AARP Foundation MLM Research Study (2018)
- FTC: Business Guidance Concerning Multi-Level Marketing
- DSA: Direct Selling in the United States, 2025 fact sheet
QastMe does not endorse any company. Information is for education only and is not financial or legal advice. Earnings in direct selling vary widely, and most participants earn little or no money. Review each company’s income disclosure statement before deciding.
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